Lesson 2

Chapter 2: The <HEAD> Section

  1. Chapter Introduction
  2. <TITLE> Tag Uses
  3. A Little About Search Engines
  4. Crafting a Good Title
  5. Keywords <META> Tag
  6. Determining the Keywords
  7. Description <META> Tag
  8. Determining the Description
  9. Author <META> Tag
  10. The Completed <HEAD> Section
  11. Online References
    1. Boogie Jack's Character Counter: http://www.boogiejack.com/counter.html
    2. Boogie Jack's Meta tag Generator: http://www.boogiejack.com/metatag_maker.html

Chapter 2 Quiz

  1. Name the four most commonly used tags within the HEAD section of an HTML document.
  2. The title of your page shows up in the browser’s Title Bar. Where else might it be found?
  3. What is the secret to crafting a good page title?
  4. What is a search engine algorithm?
  5. To be compliant with all search engines, what is the maximum number of characters you can use in your web page title?
  6. What is keyword weighting?
  7. What is the maximum number of times you should repeat a keyword in your keywords meta tag?
  8. Show the closing tag for the keywords meta tag.
  9. What is the lowest common denominator for the length of your description meta tag?
  10. What's the next cutoff point for a descriptions meta tag?
  11. What are keywords?
  12. How did the spice company send calendars to its customers?
Email your answers to: martin@msteinbeck.net

Chapter 2 Exercise

  1. Complete Chapter 2 Exercise Option 2 - page 36
    1. Email your work to: martin@msteinbeck.net

Chapter 3: The <BODY> Tag

  1. Chapter Introduction
  2. Understanding the <BODY> Tag
  3. Browser-safe Colors
  4. Setting the Background Color
  5. Hexadecimal Colors
  6. Setting the Font Color
  7. Setting the Link Color
  8. Setting the Active Link Color
  9. Setting the Visited Link Color
  10. Removing Page Margins
  11. Adding a Background Image
  12. Background Scrolling
  13. Creating an Image Directory
  14. Downloading Images
  15. Online References
    1. Boogie Jack's Free Graphics: http://www.boogiejack.com/free_graphics.html
    2. Boogie Jack's 216 Browser-safe Colors Chart: http://www.boogiejack.com/color_safe.html
    3. Boogie Jack's Color Names Chart: http://www.boogiejack.com/color_names.html
    4. Boogie Jack's Web Color Machine: http://www.boogiejack.com/color_machine.html
    5. Boogie Jack's Color Schemer: http://www.boogiejack.com/color_machine2.html

Chapter 3 Quiz

  1. What does the body tag use to control page colors?
  2. True or False: If you’re using a background image, you should not use a background color.
  3. What do you need to specify in the attribute and value of the body tag to add a background image?
  4. Write the code for a web page’s body tag with the background color of #FF8080.
  5. What is the format of a hex code?
  6. What happens when a user clicks a link with the following attribute and value in the body tag? alink="red"
  7. True or False: The following attributes and values are all you need to remove the page margins from a web page: leftmargin="0" topmargin="0."
  8. Choose the one true statement:
    1. You should keep your images in a separate folder from your HTML files so they don't corrupt each other.
    2. You should keep your images in a separate folder from your HTML files so they are easier to find and will load faster.
    3. You should keep your images in the same folder as your HTML files so they are easier to find and will load faster.
    4. You should keep your images in the same folder as your HTML files because the images won't show up on your page if they're not in the same folder.
  9. True or False: Most people look at the headlines first, text second, and graphics last.
  10. Why are large background images not recommended?
  11. What attribute and value do you add to the body tag so the background image doesn't scroll with the page?
  12. How old do you think my wife Alison is?
Email your answers to: martin@msteinbeck.net

Chapter 3 Assignment

  1. Complete Chapter 3 Exercise Option 2 - pages 54
    1. Upload your files to your Tripod account.
    2. Email the URL of this file to: martin@msteinbeck.net

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Last Update: 01/24/2007
Web Author: Martin D. Steinbeck, M.Ed., MT(ASCP)
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